It all started with the vision of the greatest smash cake and a melted store-bought cake. Our founder set out on a mission to find the best first birthday cake ever for her daughter. None of the cakes she found in store or online fit the aesthetic for what she envisioned for her daughter's party. She decided to try her luck and bake a cake for the first time. Not only did she create the exact cake she envisioned; she found out she could bake, and she actually was good at it too! Thus, serendipity was born.
ser·en·dip·i·ty- the occurrence and development of events by chance in a happy or beneficial way.